A semester-long project in the Just Type course at the SVA MFA Designer as Author program, we were asked to create music videos with two restrictions: they had to be black and white and they could made of type and nothing else. Rather than embrace the karaoke tendency and just spell out all of the lyrics on screen, I decided to tell a story. Every single character is constructed from letters and symbols found in the typefaces Helvetica Rounded, Porky's, Bauhaus 93, Futura and Engravers Initials.
Steven Smith studied computer science and anthropology in Texas and design and long-form improv comedy in New York. He earned his MFA from the Designer as Author Program at the School of Visual Arts before starting Flux&Render. His work favors a playful, surprising design approach that is rooted in a love of music, performance and laughter.